Chocolate man

A Tv advert for a new Lynx variant suitably named Dark Temptation.

Whilst flicking through the CR Annual 2oo8 I noticed that the Lynx Chocolate man had recieved a nomination for 'best in book'.

I was lucky enough to be involved in the development of this campaign last year. Working alongside Unilever and BBH London I helped to develop the higher purpose and integrated marketing campaign to coincide with the release of the Tv ad.